Cookie Policy
How PaperThread uses cookies and similar technologies, and the choices available to you.
1.Introduction
This Cookie Policy explains how PaperThread Ltd trading as PaperThread uses cookies and similar technologies when individuals visit the PaperThread website or use related online services.
This Cookie Policy should be read together with the PaperThread Privacy Policy, which explains how PaperThread collects, uses and protects personal data.
2.Who We Are
PaperThread is operated by PaperThread Ltd, incorporated in England and Wales.
- Company number: 17372021
- Registered office: Uncommon Fulham, 126 New Kings Road, London, Greater London, England, SW6 4LZ
- Privacy contact: dpo@paperthread.ai
3.What Are Cookies?
Cookies are small text files placed on a device when visiting a website. PaperThread may also use similar technologies, including local storage, pixels or other technologies that store or access information on a device.
4.How PaperThread Uses Cookies
PaperThread uses cookies and similar technologies to operate, secure and improve its website and services.
4.1Strictly Necessary Cookies
Strictly necessary cookies are required for the operation of the website or services. They may be used for purposes including:
- authentication and account access;
- session management;
- security controls;
- fraud and misuse prevention;
- maintaining service functionality.
These cookies may be used without consent where permitted by applicable law because they are necessary to provide requested services.
4.2Preference Cookies
Preference cookies may be used to remember choices and settings, such as user preferences or configuration choices.
4.3Analytics Cookies
Analytics cookies measure how the website is used, including pages visited. PaperThread loads them only after you accept Analytics cookies.
Analytics provider: Google Analytics, loaded through Google Tag Manager. Analytics storage stays off until you accept.
4.4Marketing and Advertising Cookies
Marketing cookies measure which campaigns bring people to the site. PaperThread loads them only after you accept Marketing cookies.
Marketing provider: LinkedIn Insight Tag, loaded through Google Tag Manager. Ad storage stays off until you accept.
PaperThread does not sell personal data.
5.Cookie Inventory
The following table lists first-party cookies and similar technologies currently used on the PaperThread website, demo app surface, and connected sign-in flows.
| Cookie / Technology | Provider | Purpose | Category | Duration |
|---|---|---|---|---|
| pt.cookieConsent.v1 (local storage) | PaperThread | Stores your cookie consent choice | Strictly Necessary | Persistent until cleared |
| pt_session | PaperThread | Authentication and session management for account access (PaperThread sign-in) | Strictly Necessary | 7 days |
| pt_oauth_state | PaperThread | OAuth sign-in state and CSRF protection during Google/Microsoft authentication | Strictly Necessary | 10 minutes |
| pt_oauth_popup | PaperThread | Supports popup-based OAuth sign-in completion | Strictly Necessary | Session / short-lived |
| pt.engagementWidget.v1 (session storage) | PaperThread | Remembers whether the site engagement prompt was shown or dismissed in this session | Preference | Session |
| pt.engagementWidgetSeen.v1 (local storage) | PaperThread | Remembers when the site engagement prompt was last shown | Preference | Persistent until cleared |
| pt.leadCapture.v1 (session storage) | PaperThread | Remembers completed demo or sales form details for Calendly prefill in this session | Preference | Session |
| sidebar_state | PaperThread | Remembers sidebar expanded or collapsed preference in the demo app | Preference | 7 days |
| paperthread.demo.v1 (local storage) | PaperThread | Stores demo app workspace and connector state for the in-browser prototype | Preference | Persistent until cleared |
| paperthread.role (local storage) | PaperThread | Remembers the selected demo role in the in-browser prototype | Preference | Persistent until cleared |
| _ga, _ga_* | Measures site visits after Analytics cookies are accepted | Analytics | Up to 2 years | |
| LinkedIn Insight Tag | Measures campaign visits after Marketing cookies are accepted | Marketing | Varies |
6.Third-Party Technologies
PaperThread may use third-party services that support functionality such as authentication, infrastructure, scheduling, video playback, payments, AI functionality or integrations.
Third-party providers may set their own cookies or similar technologies when their content loads. PaperThread loads these services only after you accept non-essential cookies, except where strictly necessary for security or service delivery.
- Cloudflare: hosting and security infrastructure (for example __cf_bm). These cookies help protect the website and may be set without consent where permitted by law.
- Calendly: meeting scheduling on the Speak to sales page. Calendly may set cookies when the scheduling widget loads.
- Vimeo: product demo video playback on the Watch demo page and in the demo modal. Vimeo may set cookies when the video player loads.
- Google Tag Manager: loads Google Analytics after Analytics cookies are accepted, and the LinkedIn Insight Tag after Marketing cookies are accepted.
Third-party providers are responsible for their own privacy practices and policies.
7.Cookie Consent
Where required by applicable law, PaperThread will request consent before using non-essential cookies or similar technologies.
Individuals may change or withdraw their cookie preferences through available cookie controls.
8.Managing Cookies
Individuals can manage cookies through the PaperThread cookie preference tools and through browser settings.
Disabling certain cookies may affect functionality where those cookies are required for service operation.
9.Privacy Rights
Individuals may have rights under applicable privacy laws, including access, correction, deletion, restriction and objection rights.
Further information is available in the PaperThread Privacy Policy.
10.UK, EU and International Privacy Alignment
PaperThread primarily aligns its cookie practices with UK GDPR, the Data Protection Act 2018 and applicable European privacy principles.
PaperThread aims to support internationally recognised privacy principles, including applicable privacy requirements in other jurisdictions.
11.Changes to This Cookie Policy
PaperThread may update this Cookie Policy from time to time to reflect changes to technologies used, legal requirements or privacy practices.
Last updated: July 2026